PROJECT INFO
Waps was created to solve a deceptively simple problem: people save links everywhere, but never remember where they saved them. The client wanted a product that felt lighter than a traditional bookmark manager, faster than a notes app, and more intentional than browser folders.
The brief was clear:
Zero clutter
Instant saving
Designed for everyday thinking, not “power users.”
The result is a minimal web product that lets users save, organize, and revisit links as personal “waps” — curated pockets of the internet.
Product Strategy & Design Direction
The design direction followed three principles:
Visual Quiet
Dark surfaces, soft contrast, and restrained color usage ensure saved content—not UI—remains the focus.
Instant Action
Saving a link takes one decisive moment. No forms, no interruptions.
Human Categorization
Instead of rigid folders, Waps uses flexible grouping that mirrors how people think, not how systems traditionally store data.
Every UI decision was evaluated against one question:
Does this reduce thinking, or add to it?
Building the Product
From a technical perspective, Waps was built to be fast, resilient, and future-ready.
Key build considerations:
Lightweight frontend for instant interaction
Offline-first behavior so saved content never feels fragile
Component-driven UI system for long-term scalability
The architecture prioritizes:
Performance over complexity
Consistency over customization
Reliability over experimentation
This ensured the product stayed aligned with the client’s original goal: a tool you trust without thinking about it.
The final product delivered exactly what the client envisioned:
A calm, focused bookmarking experience
A product users return to naturally
A foundation ready for expansion without redesign
Waps stands as an example of constraint-led design — where clarity, restraint, and empathy produced a stronger product than feature accumulation ever could.